Mersive Solstice and Interactivo Enable Retail Space Visualization at Egypt’s Marquette Retail Center
The MarQ Development Company, a visionary in art-driven lifestyle branding, continues to set new standards in commercial real estate with The Marquette, a vibrant retail destination in Mostakbal City, Egypt. This sophisticated development features walkable streets, inviting retail spaces, and dynamic work environments, all designed to offer patrons the finest life has to offer.
Experience the Future of Retail Visualization with Mersive Solstice
To provide potential clients with a tangible vision of their future retail spaces, The MarQ teamed up with Interactivo Digital Platforms—a leader in audio-visual integration across Greece, Southeast Europe, Egypt, and North Africa. The result? A creative 110-inch video wall presented as a table, seamlessly integrated with Mersive Solstice Pods for wireless content sharing. The table is designed to immerse users in detailed visualizations of The Marquette’s layouts, floor plans, and more.
Real Estate Showrooms with Innovative Video Walls
The centerpiece of this showroom is a custom-built table featuring four 55-inch Samsung VM55B-U video wall displays, forming a 110-inch video wall. Potential tenants and stakeholders can gather around this table to explore high-definition visuals of retail layouts, videos, and even drone footage, all in real time.
INDUSTRY
- Retail,
- Commercial Real Estate
PRODUCT
- Wireless Sharing
- Digital Signage
LOCATION
- Mostakbal City, Egypt
Seamless Integration for Unmatched User Experience
Video wall content is managed by two Mersive Solstice Pods and a MagicINFO services SP digital signage player. Thanks to Mersive Solstice Pods, multiple users can connect effortlessly—whether they’re using a laptop or smartphone. Solstice’s intuitive interface allows simultaneous sharing of content, enhancing collaboration and decision-making on the spot. George Khayat, CEO of Interactivo, praises the system’s simplicity and impact, noting how it captures the attention of potential customers and showcases the technology at its best.
“The system is simple, yet very sophisticated,” he says. “It’s much more eye-catching to see the Marquette in a large video format, something to attract potential customers. With Mersive Solstice, several people can easily connect their laptop or smartphone and share content at the same time, or a salesperson can share more than one piece of content. The system had to be very simple to use. Mersive delivers on that.”
A Partnership Driven by Excellence in Visual Communication
All technical elements, from the wiring to the custom CNC laser-cut table design, were meticulously crafted to ensure a clean, sophisticated look. This collaboration between The MarQ and Interactivo highlights a commitment to delivering innovative, effective solutions for real estate visualization.
“The partnership with the MarQ shows our commitment to delivering innovative and effective solutions like Mersive and Samsung displays in this unique array and to helping our clients create compelling and engaging content,” adds Khayat. “We looked forward to continuing our work with The Marq and our technology partners to drive excellence in visual communication and immersive experiences.”
“It’s much more eye-catching to see the Marquette in a large video format, something to attract potential customers. With Mersive Solstice, several people can easily connect their laptop or smartphone and share content at the same time, or a salesperson can share more than one piece of content. The system had to be very simple to use. Mersive delivers on that.”
– George Khayat, CEO of Interactivo
Key Takeaways
Mersive Solstice empowers real estate developers with advanced visualization tools, transforming how retail spaces are marketed.
The collaboration between Interactivo and Mersive leverages the latest AV technology to create immersive, user-friendly experiences.
Mersive Solstice's seamless wireless content sharing ensures that multiple users can contribute to discussions, making it a crucial tool in the decision-making process.
Harness Sales-Enabling Collaboration and Visualization Tools
Mersive’s innovative products can help your sales team deliver more engaging presentations by enabling effortless sharing of captivating content. Let’s talk about your AV/IT project’s unique needs.
